Five Benefits Of Participating In A Weekly Or Monthly Craft Fair Or Market
If you are a crafter looking to be a vendor at a craft fair or market, then it might be best to find a venue that occurs on a regular basis for example, weekly, monthly, or even yearly. This is my own perspective and opinion and these things may not apply to your unique situation.
Here are 5 benefits of participating in a weekly, monthly, or even yearly craft fair or market:
These events have a built in and regular following of customers. People are loyal to these events and they will come out to support it. I remember after Covid shut down all of the craft fairs, things started to open up again. I signed up for one of the fairs that usually took place every year except for the previous Covid year where it was held virtually, online. I didn’t know what to expect. When I arrived, there were very few vendors. The place looked deserted. But I remember that right at 8:30 a.m. when it was supposed to start, people started to arrive like clock work. They came steadily in droves to support the event and it was a great craft fair. The fair had its regular following of customers.
People, customers, vendors know what to expect because it has occurred before. A good venue will continue to have good vendors and thus good customers.
Customers will know where to find you and know that you will be there. I participate in a couple of weekly markets and customers return there to shop from you. You will get repeat customers. My stats for 2022 from my credit card processing company revealed that I had 31% new customers last year. That means that 69% were repeat customers. That is pretty amazing. I’m so thankful for my loyal customers!
You, as a vendor will be familiar with the venue set up. This will allow you to plan ahead and know how to best set up your booth and how to unload and load and all of the rules of the event. It makes it that much easier to be a vendor there.
You will get to know other vendors there. Good or bad, most vendors are really nice people and they can be really helpful in times of need. At my weekly markets I often get free food, free merchandise or discounted merchandise from the vendors that I know there. Knowing the other vendors has its perks.
So, if you are planning to participate in craft fairs or markets, you might want to try out a regularly occurring venue. It could be to your advantage. Best wishes!